EXPERIENCE

Senior Creative Director, Experiential | SPIRO

Creative lead of Brand Activation & Events team, specializing in development of creative concepts, themes and activations for events, exhibits and experiences for a broad range of clients.

Works closely with strategy and sales teams to execute on multimillion dollar RFPs under tight deadlines, delivering stunning creative solutions.

Clients: Bell, BMS, Crocs, Deere, Doritos, Dove, J.P. Morgan, McDonalds, Meta, Novartis, Pfizer, Red Bull, Sony, Twitch, Walgreens, Zoetis.

Creative Director | THE WORKING ASSEMBLY

Concepted social campaigns for existing brands and led campaign development for the first HCP campaign done at TWA. Guided internal team through regulatory milestones and market research, delivering a flawlessly executed cohesive HCP campaign that tied seamlessly to the consumer side. 

Clients: Juviderm, Coolsculpting.

Group Creative Director | WEBER SHANDWICK

Art lead across the eastern geo with focus on social, earned, and new business creative. Working across upwards of 15 accounts at any given time to develop breakthrough branded PR activations across a variety of technologies that grab media attention in a highly regulated space.

Built a creative team from 3 people to 25+ to accomodate the gorwing business needs of the agency. Highly involved in establishing and evolving creative processes to accomodate the evolving PR landscape. 

Healthcare Clients: Abbott, Allergan, Amgen, BMS, Boehringer Ingelheim, Dermavant, Exelixis,
Excedrine, GSK, Genentech, Lilly, Merck, Novartis, Pfizer, Sanofi, Shinogi, TXMD, Takeda, Vertex.

Consumer Clients: Barbie, Coca-Cola, Go-To, Maine Seafood, Nestle Waters, Oreo.

VP Associate Creative Director | JUICE PHARMA

Launched global campaigns across the pharmaceutical space in highly regulated environments. Led teams in building brands from the ground up, including personality workshops, color/logo development, campaign concepting, international market research and global photobank creation. 

Built teams that could work as well-oiled machines under tight budgets with strict timelines and regulatory approval processes. 

Healthcare Clients: Alcon, BioMarin, Merck, Pfizer.

Founder & Lead Designer | McG STUDIO

Providing interior solutions, artwork curation, and vintage sourcing to create unique and refined spaces.
Specializing in hospitality and small spaces.

Clients: Jean’s, The Working Assembly, various residences.

EDUCATION

BFA | Graphic Design. |. COLLEGE FOR CREATIVE STUDIES

AWARDS

CANNES HEALTH SILVER LION | Vagina Appreciation Day, Annovera        

MM&M BEST WEBSITE | Convince Me to Vaccinate, AntiBoxx      

RX CLUB INTERACTIVE AWARD OF EXCELLENCE | Decoding Glaucoma Emoji iPad Game      

RX CLUB AWARD OF EXCELLENCE | Bear Hug Campaign for BI Asthma      

RX CLUB SILVER AWARD | Rare Disease Children’s Book, BioMarin      

MED AD NEWS MANNY AWARD | Best Point-of-care, Pfizer Hemophilia      

THE CREATIVE FLOOR FINALIST | Best Print Campaign, Pfizer Hemophilia and Xyntha